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Writer's pictureKASO INNOVATIONS BLOG

3 Reasons to invest in Professional Photos or Video for your business

Updated: Dec 20, 2021

Your business is unique, it deserve to be showcased in the best way



We are currently in the internet era, more than 85% of our lives is happening through the virtual world, friendship, meetings, shopping, all our needs are being solved through your phones, tablets, computers, or other internet connected devices.

So, to being noticed in this virtual world you need the best eye-catching image of your business whatever it could be a property to sell or rent; a product for sale; a place to visit, enjoy or getting together; or the services you’re offering.


You need to invest in a professional media creator with the best equipment and the knowledge to make your offer shine and captivates your future client as quickly as they get open the web with plenty of images at the same time.


Reason # 1. Show, Don’t Tell / Images Grab Attention!


You can make a very nice and captivating description of your offer, and the user spent 3 or 5 seconds to read it and it happens that the client is not fully convinced to pass to the action, so when you showcase your offer you are producing a sensation and you show them how your offer satisfy their needs, so it takes less than 4 seconds to engage the prospect and make them take an action.


Reason # 2. A Powerful First Impression help you to stand Out, Your Media Represents You and your Brand

Making a strong First Impression is essential to gaining new customers and clients, what every company must do to succeed, First Impressions are formed in less than seven seconds, according to Forbes. Therefore, the importance of first impressions cannot be overstated. Professionals should be self-aware of how potential clients, peers and investors see them when networking and conducting day-to-day business.

Therefore, you need the best photo or video to captivate your future clients.


Reason # 3. Professional Photography Will Help Showcase Your Products and Services

Maybe you’re wondering if taking pictures with your smart phone or asking someone with barely photography knowledge to take the picture can work because you don’t want to spend too much money or simply you need to have one image of your offer to sale quickly?

You have probably heard the phrase “content is king.” So, when it comes to marketing your business online, companies with best content sales two or four times faster than those that not.


When it comes to successfully marketing and promoting your business, professional photos are a MUST no matter what industry you work in. The time to find and hire a professional photographer to showcase your business is NOW!


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